“If ‘footlong’ is a name that’s been associated with us, it would benefit them that we would take an action like this to protect the association.”
-Subway flack, on why they’re sending cease and desist letters to restaurants using the word “footlong” on their menu, (which Subway has applied for a trademark on).
Bonus PR-Speak Translation! “Our sandwiches suck, so any association with us will hurt your business.”
Bonus witty retort: “Maybe the [Metropolitan Transportation Authority] can issue a cease and desist over the word Subway. That would be great.”
